I work primarily in the Art Department on feature films and sometimes commercials. This department is in charge of those things in front of the camera, such as sets, construction and props.
Often when I am working on a film, I am either employed as the Art Director or the Production Designer.
A production designer is responsible for creating the physical, visual appearance of the film – settings, costumes, properties, character makeup, all taken as a unit. The production designer works closely with the director and the cinematographer to achieve the ‘look’ of the film.
The art director reports to the production designer, and more directly oversees artists and craftspeople, such as the set designer and set decorator, who carry out the production design.
As a Production Designer, I strive to meet the Director’s visual expectations, if not to exceed it. And depending on the Director’s processes, I like to discuss visual improvements that could be made to support the story, characters, or mood.
It is my goal to harmonize the output of the visual departments (art dept., hair & make-up, and wardrobe) so that they are all on the same page; to meet the visual expectations of the Director.
This color was used in the film, Love Everlasting, directed by Rob Diamond. In short, this color was associated to the main character and those associated with him. This was one way to add visual depth as well as to harmonize the film.